Lauren Smith | Copywriter

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ad writer, music seeker, dog owner, picture taker, dance lover. always looking for more things to love.

Honda Element | Stop-Action Feature Demo



Think of the demo as an online car brochure. And since the Element has a different kind of outlook on life, we used a different kind of outlook for our demo. We replaced lots of voiceover about Honda Satellite-Linked Navigation Systems and animation explaining Vehicle Stability Assist with a team of stop animators, some construction paper, two hamsters and lots of imagination.

 

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Art Director: Ariel Shukert
Copywriter: Lauren Smith
Director: Ace Norton
Production Company: Ghost Town Media

EXTRA CREDIT: Behind the Scenes


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